Wonder: Brand Refresh

Wonder is a destination for every craving. Their new take on take-out allows guests to enjoy 20 different restaurants from one location. To highlight this feature, we created a choose-your-own-adventure concept that allowed recipients to leave their dinner up to fate.

Packages includes a 90s-themed fortune teller to play with a partner. We also made a custom magic eight ball, rebranded as a Magic Eat Ball, featuring 20 different food options for folks to shake and find out. A branded hat and dish towel were the final pieces of the package, along with a informational postcard. Each mailer was shipped with branded tape for immediate brand recognition.