Amazon: Lizzo’s Watch Out For The Big Grrrls

(Amazon Studios)
Scope
Influencer Mailers

Multi-platinum Music Icon Lizzo is in search of her next BIG GRRRL dancers as she heads into her 2022 tour. We helped Lizzo celebrate this search by recreating the hot pink duffle bags that contestants received in the show, with a twist! Each duffle bag came stuffed with disco balls as the package filler to speak to Lizzo's sparkling personality. Inside folks found a KNC Beauty mask and a candle that said one of her famous catch phrases from the show: 100% That Bitch, I Deserve, and Kiss My Beautiful Ass. The highlight piece was a replica trophy from the show, reimagined as succulent planters, designed by Original Rose. The duffles were shipped in a kraft box, filled with heart shaped biodegradable peanuts and branded shipping tape to create a fully branded experience.

03.2022 Amazon Studios
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