Instagram: Close Friends

(Instagram / Lede Company)
Scope
Influencer Mailers

Instagram gathered their closest friends for a special package to celebrate the Close Friends Only campaign. Each recipient was gifted a custom branded hoodie, dad cap, and a S'well water bottle, all wrapped in branded satin ribbon along with a postcard insert. Instagram partnered with artists @therealrjm and @doncarrrlos to design the sticker pack, intended to use on the S'well bottle to add flare.

The seeding list was curated by Lede Company, with all production carried out by a very good job.

Instagram Lede Company | #CloseFriendsOnly

11.2024 Instagram / Lede Company
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