Instagram: Close Friends
Scope
Influencer Mailers
Influencer Mailers
Instagram gathered their closest friends for a special package to celebrate the Close Friends Only campaign. Each recipient was gifted a custom branded hoodie, dad cap, and a S'well water bottle, all wrapped in branded satin ribbon along with a postcard insert. Instagram partnered with artists @therealrjm and @doncarrrlos to design the sticker pack, intended to use on the S'well bottle to add flare.
The seeding list was curated by Lede Company, with all production carried out by a very good job.
Instagram Lede Company | #CloseFriendsOnly